Industries · Distribution & Wholesale

Your inventory sits in three systems. Your customers expect Amazon-speed fulfillment.

Multi-warehouse inventory, B2B commerce, trading-partner EDI, advanced pricing, and 3PL coordination. We deliver JDE for established distributors, and NetSuite with RF-SMART, SPS Commerce, and Pacejet for B2B-first distributors and specialty wholesale operators. Sub-vertical requirements drive scope. An industrial MRO distributor does not run like a pharmaceutical wholesaler, and neither runs like a food service operator. Oracle Platinum Partner. 

Why Now
The Number Your Board Should See
3 days
is the average order to ship time for midmarket distributors.

Amazon Business is at one day. When your customers have both options on their desk, a 3 day window reads as operational weakness. An ERP built for weekly batch runs cannot match cloud-native fulfillment on order-entry speed, pick accuracy, or tracking transparency. 

April 2025
JDE World extended support ended

If you're on World, you're running unsupported and patching gets harder every month. Your options are an E1 upgrade, an R98403 replatform, or a NetSuite migration. 

Wayfair
State tax nexus across 45+ states

Post-Wayfair economic nexus thresholds vary by state. Manual tax compliance at this volume breaks down quickly; automated registration, collection, and filing is the realistic path forward. 

Day 5
PE sponsors expect monthly close

Distributors acquired by PE inherit 18-25 day close cycles driven by manual chargeback and 3PL reconciliation. Sponsors expect Day 5, which manual processes cannot deliver. 

3+
Average entities per mid-market distributor

Operating company, real-estate holding LLC, and overseas purchasing arm is a common setup. Manual consolidation adds five to ten days to close and creates audit exposure on intercompany eliminations. OneWorld handles it natively. 

What We Do

Core services for distribution and wholesale operators.

JD Edwards
JDE for established distributors

JDE Distribution, Warehouse Management, Advanced Pricing, Procurement, and Sales Order Management for multi-warehouse operations. EDI integration, 3PL coordination, chargeback management, and complex pricing matrices come with the package. Oracle Platinum Partner with 500+ JDE projects. 

Explore JDE for Distribution →
NetSuite
NetSuite for emerging B2B

For B2B-first brands scaling distribution, specialty wholesale, and DTC+B2B hybrids. NetSuite with SuiteCommerce B2B for customer portals, contract pricing, credit management, and trade programs. Delivered on the DREAM methodology. Top-ranked on G2 for five consecutive years. 

Explore NetSuite →
Managed Services
HubSpot CRM + ERP

HubSpot Diamond Partner integration with JDE or NetSuite for account management, customer lifetime value, and territory attribution. Unified view across marketing, sales, service, and commerce. Delivered through Flawless Inbound. 

Explore HubSpot →
Sub-vertical specificity

"Distribution" covers seven different businesses. Your scope depends on which one you run.

An industrial MRO distributor, a pharmaceutical wholesaler, and a food service operator run fundamentally different businesses, with different regulatory loads, warehouse mechanics, customer ordering patterns, and tech stacks. GSI implements ERP across all seven sub-verticals below, and the operational specifics in each one drive the scope rather than a generic distribution template. 
Beyond SuiteCommerce B2B

The NetSuite stack GSI delivers for distributors.

For B2B-first distributors, specialty wholesale operators, and DTC+B2B hybrids, a NetSuite implementation typically spans six to eight products, from warehouse to trading-partner EDI to rebate programs. This is the stack we configure, validate, and run. 
NetSuite
Advanced Inventory

Multi-location inventory with lot and serial traceability, landed cost modeling, bin management, and cycle counting. If your stock visibility currently depends on a nightly batch, a spreadsheet reconciliation, or a warehouse phone call, this becomes a single source of truth across locations. 

NetSuite
Warehouse Management (WMS)

Native mobile WMS for directed picking, packing, and receiving with barcode scanning, wave planning, and license plate tracking. For larger operations, GSI implements NetSuite with RF-SMART, the WMS SuiteApp most commonly paired with NetSuite distribution implementations, for mobile-first floor execution, kit picking, and parcel/LTL manifest integration. The choice between native WMS and RF-SMART comes down to volume, SKU velocity, and operational complexity. 

NetSuite
NetSuite Connector

Prebuilt integration for EDI trading partners, 3PL platforms, and marketplaces, covering order ingestion, ASN, invoice, and inventory sync. GSI implements NetSuite with SPS Commerce for retailer EDI, TrueCommerce for mid-market distribution EDI, and Celigo for iPaaS integration across marketplaces, 3PLs, and parcel carriers. If trading-partner onboarding currently takes a month of custom development per retailer, this cuts it to days. 

NetSuite
Rebate Management

Program design, accrual tracking, payout calculation, and channel partner visibility on both inbound (supplier rebates) and outbound (customer rebates). If your rebate accruals currently get rebuilt in spreadsheets every quarter and reconciled painfully at year-end, this replaces that workflow. 

NetSuite
Demand Planning

Forecasting based on historical sales, seasonality, and promotion windows, plus automated reorder points and safety stock calculations per location. Useful when buyers are stocking on intuition and end up carrying too much on slow SKUs while stocking out on the runners 

NetSuite
Incentive Compensation Management

Commission plans for inside sales, outside sales, and account managers with tiered structures, split credits, clawbacks, and manager overrides. Replaces the spreadsheet that one person on the finance team maintains and that reps quietly distrust every quarter. 

NetSuite
Container & Landed Cost

Purchase order consolidation across multiple vendors into a single container, landed cost allocation across freight, duty, and broker fees, container tracking from factory departure through port release to dock, and overseas vendor performance visibility. Replaces the spreadsheet of container contents and the quarterly-estimate landed cost with a per-SKU number you can trust. 

NetSuite
Freight & Parcel Rating

Rate shopping across FedEx, UPS, USPS, and LTL carriers at the point of ship confirm. GSI implements NetSuite with ShipHawk or Pacejet for multi-carrier rating, residential and commercial surcharges, dimensional weight handling, and LTL freight class determination. If carrier selection is currently a judgment call and outbound freight margin varies based on who is packing the box, this fixes it. 

Industry Challenges

Challenges every distribution and wholesale operator is dealing with.

Sixteen challenges across four buckets, organized around how distribution buyers think about their work. Click through to see what each one costs and how GSI solves it. 

01
Inventory across 5 warehouses runs on 3 different systems.
02
Pick accuracy has been stuck at 97% for two years.
03
EDI with key customers fails weekly and nobody notices until they call.
04
3PL partners run their own systems and reconciliation is weekly.
Reconciliation drag
"Our inventory across 5 warehouses runs on 3 different systems. Nobody has the actual number."

Legacy WMS deployments per warehouse, acquired brands on different ERPs, and 3PL partners on their own systems produce inventory counts that never agree. Every morning starts with reconciliation fire drills and customer-facing answers that are guesses. 

How GSI Solves This · JD Edwards
JDE Advanced Warehouse Management as the single inventory system of record across all locations. Real-time transactions from RF scanners, acquired-brand harmonization, and 3PL EDI integration. One inventory number, updated continuously. 
Customer impact
"Pick accuracy has been stuck at 97% for two years. The 3% means refunds, chargebacks, and lost customers."

97% pick accuracy sounds high but on 50,000 orders a week that is 1,500 errors. Each one generates a return, a chargeback, or a customer complaint that chips away at retention. 

How GSI Solves This · JD Edwards
JDE Advanced Warehouse Management with directed picking, pick-to-light integration, barcode verification at the line, and configurable exception workflows. Accuracy improvements of 1-2 percentage points are typical post-implementation. 
Revenue at risk
"EDI with key customers fails weekly and nobody notices until they call angry."

EDI partner connections fail silently when one side upgrades or changes formats. Missed purchase orders, delayed shipment notices, or invalid invoices show up as customer complaints rather than system alerts. 

How GSI Solves This · JD Edwards
JDE with active EDI monitoring via Orchestrator, automated partner re-mapping, exception dashboards, and continuous partner testing. The ops team sees EDI failures as alerts before the customer sees them as outages. 
"Our 3PL partners run their own systems and reconciliation happens every week instead of in real time."

Outsourced fulfillment through 3PL partners introduces system boundaries. Inventory positions, shipment confirmations, and billing reconciliation all run on batch cycles that lag real operations. 

How GSI Solves This · JD Edwards
JDE integration with 3PL partners via EDI (940, 943, 944, 945, 947) plus Orchestrator for real-time inventory sync. 3PL operations show up in the ERP as they happen instead of on a weekly batch. 
01
Pricing matrix lives in spreadsheets that 40 people have modified.
02
Customer-specific contract pricing is manually updated and stale.
03
Rebates and chargebacks eat 4% of gross revenue with no visibility.
04
Supplier cost changes don't flow through to customer pricing.
Margin leakage
"Our pricing matrix lives in spreadsheets that 40 different people have modified over the years."

Multi-tier customer pricing, volume breaks, promotional overrides, and contract exceptions accumulate in spreadsheets with no version control. Every quarter, margin walk analyses reveal pricing leakage that nobody can explain. 

How GSI Solves This · JD Edwards
JDE Advanced Pricing with tiered customer schedules, volume breaks, promotional campaigns, and override controls. Pricing turns into a governed system with approval workflows and an audit trail, instead of an unmanaged set of spreadsheets. 
"Customer-specific contract pricing is manually updated and stale by the time a sales rep quotes."

Contract pricing negotiated with top customers often sits in PDFs or spreadsheets. Sales reps quote from outdated pricing, customers catch the error, trust erodes. 

How GSI Solves This · JD Edwards
JDE Advanced Pricing with contract pricing loaded at the customer master, automatic expiration alerts, and renewal workflow. Quotes pull from current contracts, so reps stop quoting stale numbers. 
Margin visibility
"Rebates and chargebacks eat 4% of gross revenue with no visibility into which customers or SKUs are the driver."

Rebate accruals and retailer chargebacks post monthly in lump-sum entries. Without SKU-level and customer-level attribution, you can't negotiate better terms or stop unprofitable programs. 

How GSI Solves This · JD Edwards
JDE rebate and chargeback management with SKU-level and customer-level attribution, automated matching to PO terms, and dispute workflows. Visibility into which customers and SKUs are driving the 4%. 
Margin drift
"Supplier cost changes don't flow through to customer pricing. We eat the margin hit."

Supplier cost increases arrive in email or PDF. Without systematic cost-to-price propagation, price updates lag by weeks and gross margin drifts before finance catches it. 

How GSI Solves This · JD Edwards
JDE with supplier cost update workflows, automated pricing recalculation based on cost-plus rules, approval routing, and customer notification. Margin stays stable even during supplier cost volatility. 
01
State sales tax post-Wayfair spans 45+ jurisdictions with different rules.
02
DSCSA pharmaceutical distribution requirements are active.
03
DOT hazmat documentation is paper-based and audit-vulnerable.
04
SOX controls break every time a process owner changes.
Enforcement active
"State sales tax post-Wayfair spans 45 plus jurisdictions with different thresholds, rates, and rules."

Economic nexus thresholds vary by state. Manual tax compliance breaks down at this volume, and unreported liability compounds until a state audit surfaces it. 

How GSI Solves This · JD Edwards
JDE with Vertex or Avalara integration. Automated nexus monitoring, rate lookups by ZIP, registration workflow, collection, and direct filing in registered states. 
DSCSA active
"DSCSA pharmaceutical distribution requirements are active and our serialization data is inconsistent."

Drug Supply Chain Security Act requires unit-level serialization, transaction history, and verification at the dispensing level. Non-compliance disqualifies distributors from participating in the prescription supply chain. 

How GSI Solves This · JD Edwards
JDE configured for DSCSA unit serialization, EPCIS data exchange, transaction information and history capture, and verification router integration. DSCSA compliance is built into the system rather than tracked alongside it. 
Audit exposure
"DOT hazmat documentation is paper-based and audit-vulnerable."

Department of Transportation hazmat shipping requires accurate manifests, placarding, emergency response information, and driver documentation. Paper-based processes fail DOT audits and create liability exposure during incidents. 

How GSI Solves This · Cybersecurity + JDE
JDE with DOT-compliant hazmat classification at item master, automated shipping paper generation, placard determination, and driver qualification tracking. Hazmat compliance runs as a scheduled system output instead of living in a paper drawer. 
SOX cycle
"SOX controls break every time a process owner changes or a new module is added."

Sarbanes-Oxley compliance requires documented segregation of duties, change control, and continuous monitoring. Role changes, module additions, and acquisitions all introduce control gaps that audit catches later. 

How GSI Solves This · Cybersecurity + JDE
JDE with role-based security model, automated segregation-of-duties monitoring, change control workflows, and continuous control testing. SOX deficiencies surface in real time rather than at quarter-end audit. 
01
We just acquired two competitors. Three ERPs, three chart of accounts.
02
Customers demand eCommerce portals. Our ERP was built for phone orders.
03
PE sponsor wants Day-5 close. We're at Day 22 with manual reconciliation.
04
International expansion means new tax, customs, and localization.
M&A integration stall
"We just acquired two competitors. Now we have three ERPs, three chart of accounts, and three master data sets."

Roll-up acquisitions in distribution stall on ERP integration. Running three systems post-acquisition means triple close cycles, inconsistent reporting, and synergy realization measured in years. 

How GSI Solves This · JD Edwards
M&A integration methodology with chart-of-accounts harmonization, customer and item master consolidation, and phased migration. Acquired brands consolidate onto the parent platform on a defined timeline with minimal operational disruption. 
Channel gap
"Customers demand self-service eCommerce portals. Our ERP was built for phone and fax orders."

B2B buyers now expect consumer-grade self-service: account balance, open orders, shipment tracking, reorder from history. Distributors without a modern customer portal lose share to competitors who offer it. 

How GSI Solves This · NetSuite
NetSuite SuiteCommerce B2B customer portals with contract pricing, credit terms, order history, reorder workflows, and trade programs. A modern digital channel without building one from scratch. 
Sponsor pressure
"PE sponsor wants Day-5 close. We're at Day 22 with manual chargeback and 3PL reconciliation."

PE-backed distributors inherit extended close cycles driven by manual reconciliation across chargebacks, 3PL partners, rebates, and EDI exceptions. Sponsors expect Day 5, which manual processes cannot deliver. 

How GSI Solves This · JDE or NetSuite
Close acceleration methodology for distribution. Automated chargeback matching, 3PL EDI, rebate automation, and continuous consolidation. Day-5 close is achievable with a disciplined monthly process. 
"International expansion means new tax, customs, localization, and cross-border logistics."

Interstate and international distribution introduces customs documentation, country-specific tax (VAT, GST), localized labels, and cross-border freight. Getting any of it wrong creates exposure at every border you cross. 

How GSI Solves This · JD Edwards
JDE OneWorld with country-specific tax configuration, customs documentation workflows, multi-currency inventory valuation, and localized statutory reporting for US, Canada, Mexico, UK, EU, APAC. 
Quick Answers

Questions distribution operators ask us first.

The short version. For regulatory detail, case study depth, or differentiation, keep reading below. 

Can GSI unify inventory across multi-warehouse operations?

Yes. Multi-warehouse unification is the most common distribution engagement we run. JDE Advanced Warehouse Management acts as the single inventory system of record across all locations, with RF scanning at the line, directed picking, cycle counting, and 3PL EDI integration. 

How does GSI handle advanced pricing for distribution operators?

JDE Advanced Pricing with tiered customer schedules, volume breaks, promotional campaigns, contract pricing, and override controls. Pricing runs through a governed system with approval workflows instead of through the spreadsheet that 40 people have edited over the years. 

What about EDI integration with key customers and 3PL partners?

JDE with active EDI monitoring via Orchestrator for 850, 855, 856, 940, 943, 944, 945, 947, and 997 transactions. Automated partner re-mapping, exception dashboards, and continuous testing. Operations sees EDI failures as alerts before customers see them as outages. 

Does GSI handle DSCSA for pharmaceutical distribution?

Yes. JDE configured for DSCSA unit serialization, EPCIS data exchange, transaction information and history capture, and verification router integration. Prescription supply chain compliance is built into the system rather than tracked beside it. 

Is state sales tax across 45+ jurisdictions solvable?

Yes. JDE with Vertex or Avalara integration handles automated nexus monitoring, real-time rate lookups by ZIP, registration workflow, and direct filing in registered states. Economic nexus tracking runs continuously rather than once a year. 

JDE or NetSuite for my distribution operation?

It depends on scale and channel mix. JDE fits established distributors with complex warehousing, advanced pricing, heavy EDI, and large 3PL networks. NetSuite fits B2B-first brands, specialty wholesale, and DTC+B2B hybrids with simpler warehouse topology. We deliver both on the DREAM methodology. 

We built our own system ten years ago. What does migrating to NetSuite look like?

Homegrown migrations don't look like platform-to-platform moves. There's no module mapping because your business logic sits in custom code, and there's often no chart of accounts to port because financials ran separately in Quicken or QuickBooks. The work is data extraction from your underlying database (MySQL, MSSQL, PostgreSQL, FileMaker), discovery workshops that surface every rule currently buried in code, and a phased cutover where the homegrown system stays online read-only for historical lookup while NetSuite takes over live operations. Timelines usually run 4 to 7 months. 

State Sales Tax (Post-Wayfair Nexus)

Economic nexus thresholds vary by state. Automated registration, collection, remittance, and filing required for multi-state distribution. Manual compliance breaks down quickly at this volume.
Ongoing enforcement

DSCSA (Drug Supply Chain Security Act)

Unit-level serialization, transaction history, and verification required for prescription drug distribution. Non-compliance disqualifies from participating in the prescription supply chain.
Enforcement active

DOT Hazmat (49 CFR)

Hazardous materials shipping requirements: manifests, placarding, emergency response information, driver qualifications. DOT audits and incident liability.
Audit exposure

FSMA (Food Distribution)

Food Safety Modernization Act Rule 204 requires Key Data Elements and Critical Tracking Events for human and animal food distribution. 24-hour retrieval, facility registration at risk.
Continuous compliance

SOX (Public Distributors)

Internal controls over financial reporting for publicly-traded distributors. Segregation of duties, inventory valuation, revenue recognition, and chargeback accounting are audit hotspots.
Quarterly filings

PCI DSS (Payment Processing)

Payment Card Industry Data Security Standard for distributors accepting credit card payments. Applies to customer portals, AR payment processing, and B2B eCommerce checkout.
Annual attestation

EAR / ITAR (Export Controls)

Export Administration Regulations and International Traffic in Arms Regulations for distributors handling controlled items. Licensing, screening, and documentation for international shipments.
Per-shipment compliance
Case Study

BearCom: $200K per year saved through JDE upgrades and cloud migration.

Featured Result

How an industrial equipment distributor saved $200K per year through JDE upgrades and cloud migration.

$200K
Annual Savings
JDE
Upgrade + Cloud
AppCare
Managed Services
Read full case study →
The GSI Difference

Six practices. One bench.

Established distributors run on JDE for warehouse, pricing, and EDI. Emerging B2B brands run on NetSuite for cloud simplicity and customer portals. The ERP decision doesn't stop at the module though. WMS, advanced pricing, EDI, 3PL integration, and state tax all get delivered from the same bench, with no referrals out and no offshore handoffs. 
NetSuite
For emerging B2B
B2B-first brands scaling distribution, specialty wholesale, and DTC+B2B hybrids on SuiteCommerce B2B. 
HubSpot
Account + territory CRM
HubSpot CRM with ERP integration for account management, customer LTV, territory attribution. Via Flawless Inbound. 
Cybersecurity
SOX + PCI built in
vCISO, SOX automation, PCI DSS, and DOT hazmat compliance architecture, all on the same bench rather than referred out. 
KinectIQ
AI for distribution
KinectIQ for demand forecasting, slotting optimization, pricing intelligence, and chargeback analysis. 
Delivery
North America-based
Consultants in your time zone, with no offshore handoffs during peak season or system cutover weekends. 
Frequently Asked

The questions distribution operators ask us most.

Yes. JDE Advanced Warehouse Management with RF scanning, directed picking, pick-to-light integration, cycle counting, and license plate tracking. Multi-warehouse deployments with shared inventory visibility and 3PL EDI integration. 

Yes. JDE with Orchestrator-based EDI for 850, 855, 856, 940, 943, 944, 945, 947, 997 transactions, automated partner onboarding, active monitoring, and exception management. Operations sees failures as alerts before customers see them as complaints. 

Yes. NetSuite SuiteCommerce B2B for customer portals with contract pricing, credit terms, order history, reorder workflows, and trade programs. Or JDE customer portal for environments that need to stay on JDE. Both delivered end to end. 

Yes. JDE OneWorld with country-specific tax, customs documentation, multi-currency inventory valuation, localized statutory reporting for US, Canada, Mexico, UK, EU, and APAC. Export controls (EAR/ITAR) where applicable. 

Extended support ended April 2025. Our three-path assessment compares E1 upgrade, R98403 iSeries-to-SQL replatform, and NetSuite migration against your warehouse topology, pricing complexity, and EDI partner count. GSI is one of the few firms that can perform R98403 Data Dictionary transformations. 

It depends on scope. Single-warehouse NetSuite with SuiteCommerce B2B runs 4 to 6 months on DREAM. Multi-warehouse JDE with WMS and EDI runs 10 to 18 months. JDE World-to-E1 migrations run 8 to 14 months. We publish timelines at the end of the assessment instead of estimating before it. 

Start with a distribution assessment, not a demo.

Thirty minutes with a distribution practice lead. We'll walk you through what an assessment covers, what it costs, and whether GSI is the right fit, before anyone signs anything.